Post by account_disabled on Mar 12, 2024 0:33:09 GMT -6
We live in a historical moment in which old and new media are fighting over their effectiveness. Among the new digital media there is such a speed in the transformation that it seems compulsive. In digital communication it is easy to be forgotten. The audience that "surrounds" you, the one that you think is there waiting to read you or enjoy your content, is not stable or even safe. In digital we "use" information and then forget the source from which we obtained it. I do it and you do it too. A Facebook “fan” or a Twitter follower is no guarantee of visibility. They are just people who, at a particular time, have expressed interest in you, or your company. These are elements that re-emerge only if stimulated by content that obtains the favor of algorithms or by payment.
Facebook has kept for itself the possibility of always being visible to those India Mobile Number Data who use it and gives up this opportunity to those who are capable of entertaining users, arousing interest, or through the payment of a duty. This also happens (in part) for blogs, where the great regulator of visibility is Google. The vague numbers of our following force us to have constant, quality communication, where by quality I mean capable of arousing interest, whatever the cost. We are subject to being engaged in constant content production. It's worth oblivion. What saves us in this schizophrenic world, in which we are visible only if we become cogs in a well-oiled mechanism, which bases the distribution of visibility on assiduous and engaging presence? Be recognisable .
Having elements that, from the first glance, make people understand who we are and remind distracted users that, in the past, they have had a positive experience with us. Branding today is more useful than ever. Being perceived as credible and authoritative at first glance is better than having a large, shapeless following. Have you noticed that if you post a photo of yourself on Facebook you get more interactions than if you post something else? Being easily recognizable is essential! Therefore the investment we must work on is to equip ourselves with good recognisability, whether personal or corporate (the reasoning is similar), so as not to waste the little visibility that we will be able to create for ourselves in the unstable world.
Facebook has kept for itself the possibility of always being visible to those India Mobile Number Data who use it and gives up this opportunity to those who are capable of entertaining users, arousing interest, or through the payment of a duty. This also happens (in part) for blogs, where the great regulator of visibility is Google. The vague numbers of our following force us to have constant, quality communication, where by quality I mean capable of arousing interest, whatever the cost. We are subject to being engaged in constant content production. It's worth oblivion. What saves us in this schizophrenic world, in which we are visible only if we become cogs in a well-oiled mechanism, which bases the distribution of visibility on assiduous and engaging presence? Be recognisable .
Having elements that, from the first glance, make people understand who we are and remind distracted users that, in the past, they have had a positive experience with us. Branding today is more useful than ever. Being perceived as credible and authoritative at first glance is better than having a large, shapeless following. Have you noticed that if you post a photo of yourself on Facebook you get more interactions than if you post something else? Being easily recognizable is essential! Therefore the investment we must work on is to equip ourselves with good recognisability, whether personal or corporate (the reasoning is similar), so as not to waste the little visibility that we will be able to create for ourselves in the unstable world.